HD Hyundai Development Gear is investing in a revised regional administration construction, new uptime and machine customisation centres, and the constructing of a devoted product demonstration space, as a part of a wide-ranging reorganisation of its European operations.
This construction will deliver the corporate nearer to the market, enhancing the ordering course of for brand spanking new machines, decreasing lead occasions and delivering a wider vary of customer-specific choices.
They can even guarantee most availability of real spare components and additional increase the corporate’s industry-leading ranges of service and back-up functionality.
Within the body of the Rising Nearer Collectively initiative, the producer is making a matrix organisational construction throughout its gross sales and aftermarket operations, to foster a better partnership with its sellers and clients in every area and to be extra in contact with particular regional market necessities.
Utilizing cross-functional, cross-business space teams, HD Hyundai will undertake a extra collaborative method to the markets.
The brand new regional matrix will see the creation of 5 geographical gross sales and help areas:
- DACH (Germany, Austria and Switzerland)
- France/Benelux
- UK/Eire
- Italy/Southern Europe
- Japanese/Northern Europe
“This new construction will massively improve our market, seller and buyer connection, permitting quicker choice making due to an improved understanding of the person market scenario,” says Dr.Hubertus Muenster, director of gross sales and advertising at HD Hyundai Development Gear Europe.“It can present us with a brand new degree of flexibility and accountability, offering our clients with improved communication and help.”
HD Hyundai is constructing on the success of its EU-CUP machine customisation centre in Antwerp, Belgium. Historically, particular person excavators and wheel loaders have been shipped to the centre from South Korea with devoted booms and arms carried individually. The customisation centre then put in the booms and attachments, although the machine remained a inventory unit with little flexibility.
Underneath the brand new system, HD Hyundai will import customary machines with out booms and arms. The front-end attachments will probably be shipped individually based mostly on market information. As sellers place orders for particular person fashions, the customisation centre will have the ability to combine and match excavator and loader chassis, with booms, arms and different elements, to go well with buyer orders. This may reduce lead occasions dramatically, permitting sellers to higher meet their buyer demand, even for much less widespread configurations.
The positioning will proceed to supply clients and sellers a personalisation facility, with paint cubicles and workshops able to tailoring the machine to a buyer’s precise specification. This may embody a wide range of choices, each from throughout the HD Hyundai product supply and from third-party suppliers, such because the preparation and set up of machine steering and management programs.
The ability can be implementing a Materials Requirement Planning system, that can forecast modification components demand based mostly on gross sales forecasts and meeting schedules. By securing components provide upfront, the corporate will have the ability to scale back any danger of delays and enhance buyer satisfaction.
A European Uptime Centre is being established at HD Hyundai’s head workplace in Tessenderlo, Belgium to maximise the wealth of working information that’s at present collected by way of its Hello-Mate telematic monitoring system. By having real-time working data from virtually each machine working all through Europe, HD Hyundai will have the ability to proactively contact clients when service or repairs are due. The corporate can even have the ability to observe ongoing machine repairs, making certain components availability and offering month-to-month machine well being stories to clients with service agreements.
“The brand new HD Hyundai Uptime Centre will monitor, gather, and analyse real-time information from the HD Hyundai Development Gear fleet of machines through superior telematics programs,” says Edsel Trindade, supervisor, uptime and product help. “This data-driven method will allow the proactive identification of potential gear points earlier than they develop into crucial, permitting for well timed upkeep and repairs. By leveraging telematics, HD Hyundai Development Gear is positioned to supply clients with complete insights into machine well being, gasoline consumption, utilization patterns and extra.
“By means of telematics, the HD Hyundai Uptime Centre will monitor gear places, utilisation charges and gasoline effectivity, empowering clients to streamline operations and minimise the danger of machine downtime.”
Lastly, HD Hyundai is establishing a purpose-designed demonstration space at its European head workplace web site in Tessenderlo, Belgium. Able to displaying off the corporate’s quickly increasing vary of kit, the demonstration space will probably be obtainable for seller and buyer visits, media occasions, firm coaching and product launches. Grandstand seating will present a panoramic view over the three,300m2 working web site, the place operators will have the ability to familiarize yourself with the newest gear from HD Hyundai.
“We have now carefully examined each facet of our enterprise in Europe to search out methods by which we will higher work with our sellers and serve our clients,” provides Dr Muenster.“Our focus has always been on the shopper expertise, from the primary machine order, by way of customisation of kit, operation and fleet administration. Our goal is to maximise uptime for our clients, making certain the most effective return on their funding.”
