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Friday, December 27, 2024

Kia declares international gross sales file for 2023 and shares 2024 targets


  • Kia’s international gross sales in 2023 reached 3.1 million models, setting new annual international gross sales file
  • Kia targets gross sales of three.2 million models globally in 2024; enhancing buyer worth and solidifying EV management by means of new EV fashions, strengthened product enchantment with improved connectivity know-how, and PBV enterprise

Kia Company introduced immediately international gross sales of three,085,771 automobiles in 2023, posting a brand new annual international gross sales file. This represents a 6.3 p.c improve in contrast with the identical interval final yr.

Excluding particular goal automobiles, Kia’s 2023 gross sales in markets exterior of Korea noticed a 6.7 p.c rise over the earlier yr, to 2,516,383 models. Gross sales in Korea totaled 563,660 models, a 4.6 p.c improve.

For December 2023, Kia’s international month-to-month gross sales decreased 9.2 p.c in contrast with the identical interval in 2022, to 213,543 automobiles.

Kia’s earlier greatest yearly efficiency was recorded in 2014, with gross sales totaling 3,038,552 models. This included 2,573,352 models bought exterior of Korea, and 465,200 automobiles in Korea.

The model additionally recorded its highest yearly gross sales in a lot of its main markets in 2023, together with the U.S., Europe, and India.

The Sportage SUV topped the 2023 international gross sales rankings by mannequin, promoting 523,502 models, adopted by the Seltos SUV (344,013 models), and the Sorento SUV (242,892 models).

The corporate’s best-ever annual gross sales efficiency was supported by the launch of aggressive new fashions such because the Kia EV9 — in addition to the brand new Sorento SUV, K5 sedan and Carnival MPV — together with elevated car manufacturing and provide because of the easing of semiconductor provide disruptions.

In 2024, Kia is concentrating on international gross sales of three.2 million models. By area, the model expects to promote 530,000 models in Korea and a pair of,663,000 automobiles abroad. Kia additionally expects to promote 7,000 particular goal automobiles.

Kia plans to boost buyer worth and profitability whereas additional solidifying its management place within the international EV market this yr by introducing new EV fashions, strengthening the enchantment of its merchandise with improved connectivity know-how, and additional increasing its PBV enterprise.

The corporate may also full the redevelopment of its Kia AutoLand Gwangmyeong EV plant, which can produce the model’s EV3, a compact EV, for each home and worldwide gross sales. By means of such efforts, the corporate will proceed its progress in addition to obtain its aim of changing into a sustainable mobility options supplier.

2023 Gross sales Outcomes

Area

Dec. ’23

Dec.’22

Y/y Change

Nov.’23

M/m Change

2023

2022

Change

Korea

44,803

50,153

-10.7%

50,022

-10.4%

563,660

538,822

4.6%

Outdoors of
Korea

168,125

184,230

-8.7%

209,759

-19.8%

2,516,383

2,359,043

6.7%

Particular Objective Car Gross sales

615

669

-8.1%

582

5.7%

5,728

3,932

45.7%

World

213,543

235,052

-9.2%

260,363

-18.0%

3,085,771

2,901,797

6.3%

2024 Gross sales Targets

Area

2024 Targets

2023 Outcomes

Korea

530,000

563,660

Outdoors of Korea

2,663,000

2,516,383

Particular Objective Autos

7,000

5,728

World

3,200,000

3,085,771

* Gross sales outcomes are primarily based on wholesale except in any other case specified

* Month-to-month gross sales figures supplied on this launch are unaudited and on a preliminary foundation that could be topic to future replace

* With the change in enterprise outcomes categorization in 2023, particular goal car gross sales are recorded individually

* Particular goal automobiles embody numerous specialised automobiles and their gross sales figures account for gross sales in Korea and abroad markets

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