Segway is planting its e-bike flag within the US with a brand new devoted electrical bike staff forward of the upcoming launch of its two hotly anticipated long-range electrical bicycle fashions, the Segway Xafari and Xyber.
The 2 spectacular (and maybe barely imposing) e-bike fashions had been first unveiled earlier this yr and are nonetheless slated for a launch in Q1 2025, which is now quick approaching.
Whereas Segway hasn’t spilled all of the beans but (that’s probably coming forward of the January 7 pre-order launch), we do know that the extra commuter-looking Xafari is rated for 88 miles (141 km) of vary whereas the moto-styled Xyber will apparently be able to as much as 100 miles (160 km) per cost in its twin battery format.
Regardless of the radically completely different designs of the 2 bikes, they’re each technically labeled as electrical bikes, sporting all the required gear (primarily the totally practical pedals) and presumably working throughout the present US three-class e-bike rules.
However greater than typical electrical bikes, Segway’s fashions seem like armed to the tooth with good tech, offering extremely related bikes utilizing what is called the “Segway Clever Journey System”. The corporate describes it as “industry-leading know-how with options which have extra in frequent with automobiles than e-bikes.”
“In some ways, we’re a know-how firm first,” defined Segway’s head of e-bike Nick Howe. “Product conversations begin with discussions of ‘tech stacks’ and develop from there. We’re utilizing our know-how to create a extra seamless person expertise very similar to what has been carried out with cars.”
What sort of options are we speaking about right here? Your guess is pretty much as good as mine, however we count on to be taught extra because the pre-order date approaches early subsequent yr. From the images alone we are able to see each fashions characteristic full-suspension, hydraulic disc brakes, built-in lighting, fenders, and chunky batteries indicative of the long-range figures we’ve heard to date, to not point out the futuristic and modern designs. The Xafari takes on a extra recognizable cycling-focused design and features a rear rack, whereas the Xyber appears extra like a mini-moto, regardless of its pedals serving to it retain that coveted e-bike classification for authorized using.
As a part of the preparations for what’s shaping as much as be a serious US launch, Segway has begun increase intensive operations stateside, together with a devoted e-bike division.
The corporate’s head of e-bike, Nick Howe, joined Segway this summer time, bringing with him 25 years of expertise within the biking {industry}. That features serving as the chief director of Orbea and because the world model director for Trek, to not point out having owned and operated a number of Colorado bike retailers.
Different key additions to the staff embody Heather Henderson as senior model supervisor and Sophie Eaton as gross sales operations director. Henderson beforehand served in varied roles at Trek, Cannondale, and Cervélo Cycles, and she or he has additionally owned and operated her personal bike store. Eaton has senior gross sales expertise with HLC, Cinelli Bicycles, Large Bicycle, and Clif Bar.
In different phrases, Segway has snatched up some key biking {industry} of us for its e-bike division’s management staff, underscoring the model’s concentrate on a serious rollout with these two new fashions and maybe extra to comply with sooner or later. “These are two unimaginable but very completely different bikes and that is solely the start,” stated Howe. “We are able to’t wait to point out you what else we have now in retailer for 2025 and past.”
Along with increase its US staff and making ready for the launch of the Xyber and Xafari fashions, Segway has additionally introduced plans to develop a nationwide supplier community within the US.
The model has shared that it’s going to concentrate on unbiased bicycle retailers, devoted electrical bicycle retailers, and what it’s calling “different bicycle sellers” or OBDs—retailers that might not be bike-specific however are match for its e-bikes, akin to motorbike, powersports, and outside retailers.
Not limiting itself to solely retail gross sales, Segway can be providing on-line gross sales choices the place the bikes will be ordered on-line after which shipped to an area supplier of their selection for meeting. This methodology additionally helps guarantee riders know the place they will simply discover service for his or her bikes.
“These are superior machines,” stated Howe. “However they’re additionally very subtle and technical. We need to make sure the buyer has the perfect expertise potential, and meaning skilled meeting and repair. It additionally offers us an excellent alternative to help the sellers who’re the spine of the bicycle {industry}.”
Whereas there are a lot of technical particulars and specs we’re nonetheless ready for, we do have a touch on the pricing. Segway has claimed that the brand new fashions will “high out within the $3,000 vary.” The corporate is pitching that as a serious deal contemplating the know-how included within the bikes. It’s a bit arduous to evaluate that but with out understanding what that know-how package deal appears like, or the remainder of the bikes’ specs, however suffice it to say that we’re probably taking a look at e-bikes that may fall someplace within the underserved hole between the funds and premium ends of the spectrum.
These aren’t prone to compete on value with the funds e-bikes on the market, however also needs to be extra reasonably priced than heading to the same old suspects of premium e-bike corporations like Specialised, Trek, Large, and others which have lengthy loved main market share on the extra premium finish of the spectrum.
What do you consider the upcoming Segway Xafari and Xyber, at the least based mostly on the small print we all know to date? Let’s hear your ideas within the remark part under.
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